I went from a 50” to a 65” to a 77”, I live in an apartment, maybe 3.5m viewing distance. You go from “damn that’s big” to “I wish I could afford something bigger” in about 2 days.
Fortunately prices keep coming down so if you upgrade every 5-10 years or so you can usually afford the next step up. I currently have what was LG’s top of the line OLED last year (77” G3) and it was about €3k5.
Front left keys, front right phone. No wallet, I pretty much exclusively use Apple Pay on my watch.